Getting ready for 2025
20 September 2024.
Our annual call to action campaign encouraging students to apply for their 2025 student finance started on 23 September - and there are lots of things you can do to help.
Students need to apply for 2025 StudyLink finance before 16 December 2024.
Once again, we're asking students to apply before 16 December.
It's a date students just can't miss, it allows us to manage the volume of applications and help them get organised for the start of their study year.
It also helps education providers because it means fee payments can be made earlier.
Students who apply early will be encouraged to supply all their supporting documents by 16 December as well.
This year we've continued with the campaign theme of 'you can't miss it' using incredibly large, obvious, and out of place 3D 16s, which appear in otherwise everyday locations.
Phase 1
The campaign will launch on Monday 23 September.
You'll see it on and around major campuses and online - with videos and imagery on social media.
We'll send direct marketing emails to current tertiary students regularly over the next few months.
Phase 2
In December the videos and imagery will be updated to show an increase in urgency in the final two weeks before 16 December. We'll continue to send emails to students who haven't yet applied for 2025.
Phase 3
After 16 December we'll email any students who still haven't applied to give them another hurry along.
At this point they haven't missed out, but we can't guarantee they've got time to get everything sorted ready for the start of their study.
We'll continue to have online advertising through to the end of January.
How you can help
Please spread the word any way you can.
To help you do this, we've put together some resources you can use. Below you will find:
- text to use on your website, social media pages and in emails or e-newsletters
- images in a range of sizes for you to use on your website and in emails.
Text for websites and newsletters
Full text
Apply before 16 December - you can't miss it
If you're studying in 2025, 16 December is a very important date. It's one you just can't miss.
Around 120,000 students will need to get organised for study in 2025. Apply for your student allowance or loan before 16 December to give yourself the best chance of having everything sorted and ready for the start of your course.
If you’ve had a student allowance or loan in the last 12 months, login to MyStudyLink and use the Returning Application to apply. It'll take less than five minutes.
Short version text
Apply before 16 December - you can't miss it
If you're studying in 2025, 16 December is a very important date. It's one you just can't miss.
Apply for your student allowance or loan before 16 December to give yourself the best chance of having everything sorted ready for the start of your course.